At the Lenfest News Philanthropy Summit, Patrick Boehler and I led a session exploring journalism’s ongoing struggle to articulate and measure its value, and how this is affecting our relationships with everyone we interact with — from funders to collaborators to our audiences.
Earlier last year, Tiny News Collective announced the development of a data and metrics program, now called Tiny Vitals Metrics Lab, for early-stage news publishers.
The authors of an in-depth study hope their research spawns more conversations and solutions for pocket-sized publishers nationwide.
Alongside Nora Hertel of Project Optimist, I had the opportunity to present on the Newsroom Impact Measurement panel, sharing Tiny News Collective's early learnings from piloting our data and metrics program.